CEO & Founder · Branding Los Angeles
Brands worth
remembering
Los Angeles
New York · Miami
Texas · Honolulu
BEN
BEHROOZ
CEO & Founder · Branding Los Angeles
BEN

Brands worth remembering
Los Angeles
New York · Miami
Texas · Honolulu
BEN
BEHROOZ
BEHROOZ
01 / About

The brand behind
the brands.
The brand behind
the brands.
Ben Behrooz is the founder of Branding Los Angeles — a marketing and branding agency with offices in Los Angeles, New York, Miami, Texas, and Honolulu. For two decades he has helped founders and household names turn raw ideas into brands people remember.
He leads with strategy, an obsession with craft, and a conviction that great design is a business decision — identities that don’t just look the part, they perform.
“A brand isn’t a logo. It’s the feeling people can’t shake after you’ve left the room.”
“A brand isn’t a logo. It’s the feeling people can’t shake after you’ve left the room.”
Ben Behrooz
Founder & CEO
As Featured In
SHOUTOUT LA
Voyage LA
CanvasRebel
Bold Journey
Your feature here
02 / Work
Selected Work
Selected Work
A selection of identities, campaigns and brand systems built with clients across five cities.
01
Hospitality · Rebrand
Meridian
02
Fashion · Identity
Atelier Nove
03
Retail · Packaging
Coast & Cedar
04
Tech · Brand System
Lumen Health
05
Real Estate · Campaign
The Grove
06
F&B · Naming + Identity
Saffron
03 / Services
What I do
What I do
01
Brand Strategy
Brand Strategy
Positioning, naming, messaging and the architecture that gives a brand a reason to exist.
02
Identity & Design
Identity & Design
Logos, visual systems and the obsessive craft that makes a brand unmistakable.
03
Brand Strategy
Brand Strategy
Campaigns and channels engineered to move metrics, not just impressions.
04
Web & Digital
Web & Digital
Sites and digital products that carry the brand all the way to the click.
05
Creative Direction
Creative Direction
A steady hand across every touchpoint, so the brand stays the brand everywhere.
In Their Words
“Ben saw the brand we couldn’t articulate ourselves — then made the rest of the market wish they’d thought of it first.”
“Ben saw the brand we couldn’t articulate ourselves — then made the rest of the market wish they’d thought of it first.”
Founder · Hospitality Group
“Working with Ben is the rare case where the strategy and the craft arrive in the same room.”
“Working with Ben is the rare case where the strategy and the craft arrive in the same room.”
CMO · Consumer Tech
04 / Contact
Let’s build
your brand.
Let’s build
your brand.